Why is Virtual Staging Preferred More Compared to Traditional Home Staging?
It’s no secret that home staging makes your listing stand out from other online listings. It also helps in selling a property faster and at a better price. This is because buyers can visualize living in the property with home staging. Also, it highlights the best feature of any home or office.
However, instead of real staging, virtual home staging is the new norm in real estate marketing. And it is going to get more popular by the end of 2022. Let’s talk about that!
What is Real Home Staging?
The real home staging includes calling a professional stager for decorating the property with furniture, wall paint, textures, and artifacts. It is also known as traditional staging. As you can see, a lot of money and time is spent on this process. But real estate agents and homeowners do it hoping to get a higher property sale price.
What is Virtual Staging?
Virtual staging includes virtually designing a property’s image by embellishing it with furniture, layouts, accessories, etc. In short, it’s an expert doing everything digitally with the help of software that a professional stager does in reality to generate virtually designed images.
Real estate agents swear by the benefits of virtual staging, including being economical and swift. It is ideal for empty homes, offices, and under-construction properties.
What are the Main Benefits of Virtual Staging?
The popularity of virtual staging is skyrocketing because of the following benefits it provides to real estate agents and homeowners:-
Little Investment
Virtual staging demands little investment in comparison to real staging. You don’t need to procure expensive and right kind of furniture and accessories from the market or paint all the walls.
It’s a cost-effective process. For instance, Styldod, provides hassle-free virtual staging at an easily affordable price which is $16-$19 per image
Efficient Technique
Traditional home staging takes weeks and sometimes months of hard work to design a listing to get you a beneficial deal. The same results are achieved via virtual staging in a few business days or sometimes in hours!
Easy Variation
You can decorate your property with all kinds of furniture through virtual staging, some of which may not be readily available on the market. You can create the exact design according to your buyer persona. As the staging is virtual, making changes according to your target group is also easier.
Attraction for Buyers
Virtual staging makes your listing stand out amongst the numerous listings online. The decor, look, and feel created with virtual staging leave an impeccable impression of the property. So the chances of your listing getting sold faster increases.
Virtual Staging Vs. Real/Traditional Staging
A quick look!
| Difference | Virtual Staging | Real Staging |
| Efforts | Not physically demanding. | Labor-intensive task. |
| Cost | Less cost per image. | Cost a lot as real furniture and décor items needs to be purchased. |
| Variety | The same image can be staged in multiple ways to suit the taste of different kinds of target groups. | Limited variations can be created as it is an expensive and lengthy process. |
| Workforce | An expert can do the job without much help. | A separate unit of people, including laborers, is required. |
| Time | Can be done in a few business days or hours. | The turnaround time can be weeks or months, depending on the desired outcome. |
| ROI | The ROI is more as it’s cheaper to stage a property virtually. | The ROI is less as the cost of physically designing a place is more. |
Click here for more facts and figures regarding virtual staging and real staging differences.
Virtual Staging – The Future of Home Staging
Looking at all the advantages virtual staging provides over traditional staging, there are no qualms about it being the future of home staging. Pandemic also contributed significantly to the popularity of virtual staging. During this time, Real estate agents became more aware of the time, money, and efforts saved through this digital solution.
It’s pretty evident that getting your listing the magical touch of virtual staging will surely get it more noticed by the users. Hence, it will help you sell it faster at a favorable price.
Author Bio:
Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions for real estate agents so they can sell their listings faster, and for higher prices.
Rahul was also a co-founder of Mebelkart. He pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor.
Thanks to Rahul Agarwal for this informative guest post! Virtual home staging is something that the Highland Group offers our sellers. We feel it is a good tool in the right circumstances.
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